Crystal Geyser TV Commercial

 

In collaboration with Demonstrate, Dundas Media has recently unveiled their latest masterpiece - a captivating TV commercial for Crystal Geyser, the renowned global water brand. This North American distribution commercial provides an enchanting answer to the question that has intrigued many: "How is a Crystal Geyser water bottle made?" By seamlessly integrating real-world scenarios with a recycling plant, Dundas Media has employed visual effects to create a dynamic experience, taking viewers on a magical journey. Let's dive into the details of this innovative commercial that showcases Crystal Geyser's commitment to sustainability and premium storytelling.

The commercial revolves around a mother and daughter, taking them on an educational journey through the manufacturing process of Crystal Geyser water bottles. The visual narrative unfolds as they walk through a magical portal, transporting them to the recycling world. Through the power of visual effects, the duo physically walks amidst the recycling process, emphasizing Crystal Geyser's dedication to using recycled plastic in their bottles.


The commercial's production took place in Los Angeles and was captured using the Alexa 35 camera, ensuring a visually stunning experience. With director Jason Dundas at the helm and acclaimed Director of Photography (DOP) Clint Childers, the team expertly crafted a groundbreaking commercial that captivates audiences across the United States.


Crystal Geyser's TV commercial is not just visually striking but also carries a profound message. The primary focus is to emphasize the importance of using recycled plastic in beverage bottles and the role consumers play in the recycling ecosystem. By educating viewers about the entire recycling process, the commercial inspires active participation, urging individuals to ensure their bottles make it into the recycling stream for reuse.

 
Jason Dundas